Press Release

FOR IMMEDIATE RELEASE

Just Gerald Magazine and Squintwerks AR Media Join Forces

Sunshine Coast BC 2025 — Just Gerald Magazine and Squintwerks AR Media today announced a new partnership designed to bring meaningful, story-driven augmented reality experiences to readers and communities alike.

At the heart of this collaboration is a shared belief: media should do more than inform or entertain — it should connect, uplift, and create access. By combining Just Gerald Magazine’s editorial voice with Squintwerks’ invisible-yet-powerful AR network, stories can now carry a second layer — one that speaks directly to readers through their own camera lens.

“Squintwerks has always been about making images talk,” said [Spokesperson Name], founder of Squintwerks AR Media. “With Just Gerald Magazine, those images become vehicles for good — amplifying voices, sharing lived experiences, and leaving behind something that can’t be ignored.”

Readers of Just Gerald Magazine will begin to see Squintwerks Tokens embedded throughout its pages — visual keys that unlock hidden video interviews, behind-the-scenes footage, and messages meant to be carried forward. Each token acts like a private whisper, inviting readers to lean closer, discover more, and engage on a deeper level.

“This is more than innovation,” said Elaine Bestiss of Just Gerald Magazine. “It’s about responsibility. By working with Squintwerks, we’re creating a space where media isn’t just consumed — it participates in people’s lives in a direct, human way.”

The partnership’s first activation is set to roll out in December 2025, with a focus on stories that highlight the best ways to have your Best Day Ever (#BDE)

About Just Gerald Magazine
Just Gerald Magazine is a digital and paper magazine distributed in Canada reviewing venues by their Google Maps ratings. Shaffer Media produces video content reviews that is then shared across the Squintwerks AR Network which becomes available to the reader only at the location of the review and only accessible with the Squintwerks Launch AR Camera

About Squintwerks AR Media
Squintwerks AR Media is The Talking Pictures Company. Through an invisible network of tokens and an AR-enabled camera, Squintwerks transforms static images into speaking surfaces — delivering compliance, accessibility, and engagement tools across industries while preserving user privacy.

Press Contact:
 

Gerald@shafferfoods.com